About Us
Knit-On Australia is a family-owned Melbourne knitwear business, founded by Simon in 2014 and run today by Simon and Rachel. It began as a small kiosk at the Spencer Street Outlet. Simon had helped his father sell jumpers at markets from a young age, and the kiosk grew into two established stores, one in the Melbourne CBD and one in Ripponlea.
What we sell and why
We specialise in knitwear made from natural fibres. House-brand knitwear is usually superfine 18.5 micron Australian merino, chosen for its softness, warmth without weight, breathability and versatility, and because it layers easily. Our cashmere is sourced from Mongolia and chosen for quality, softness and durability; cared for properly it holds that quality well and resists pilling.
Those two fibres set the price ladder. Cashmere is the premium option for softness, warmth and a luxurious feel. Merino and cashmere blends balance cashmere softness against merino durability and practicality. One hundred percent merino is the versatile everyday choice. Medium weight wool sits alongside them where warmth, durability and a substantial knit matter more than fineness.
The most-loved pieces are the superfine merino knitwear, the Mongolian cashmere, and the merino and cashmere blends, with cashmere especially popular for its softness and its resistance to pilling.
How we choose the brands we stock
Alongside the house label we stock brands selected on knitwear quality, materials, design, fit and value. Ansett for classic, practical, timeless knitwear. Bridge & Lord for classic styling and reliable comfort. Fields for comfortable fabrics and wearable styles. Sovrano for quality materials and a comfortable fit. Crossley for a modern look with comfort. Beatrice for feminine, elegant, polished pieces. Rich & Royal for contemporary European styling.
We are 100% Australian owned, our knitwear is Australian designed, we work with premium natural fibres, and we carry Woolmark certified products. We are committed to sustainability and ethical sourcing, choosing fibres and partners who value responsible and humane practices.
Visit us
Come and see us at Knit-On Melbourne CBD on Bourke Street or at Knit-On Ripponlea on Glen Eira Road. Online, the two ranges most people start with are Women's merino and Women's cashmere, with Men's merino and Men's cashmere alongside them.